When hunting for an apartment, young renters are not only interested in the look of the residential complex but also its offerings.

If you want to attract and keep your tenants, it’s important to focus on the following community amenities:

Pet-friendly policy

According to the Pew Research Center, most Americans consider their furry companions as family members. Your attitude toward potential tenants with pets matters. Creating a pet-friendly environment in your residential complex makes it alluring to more potential renters who prioritize apartments with pet-friendly conditions.

Regardless of how luxurious your apartment complex is, most young renters are more likely to look away if they are prohibited from bringing their beloved pets. Hence, you should invest in an outdoor space that can also serve as a playground for your tenants’ furry friends. It’s a savvy investment to attract and retain renters.

Swimming Pool

Including a swimming pool in your residential complex can help increase the pool of potential renters. While people don’t use this amenity during cold times, studies have shown that most residents appreciate easy access to one.

Also, a pool can help create a sense of belonging within your residential complex. Residents don’t have to commute for a prolonged period to have a good swim and an outdoor experience. Also, it’s nice to have a pool in your residence, as it can double as an entertainment area to host parties and events.

If your property lacks a pool, it’s likely your potential tenants consider other San Francisco apartments, especially if their friend’s complex comes with a standard one.

Security

Young renters are seeking a new place to call home, meaning a secure residence. It’s important that the apartment comes with safety features such as smart lockers. Your residential complex should be equipped with the best on-site security measures to compel new tenants to sign the lease knowing they would be safe living in the apartment.

To enhance the sense of safety and security, consider including smart door security systems, CCTV cameras, 24/7 security services, fences, etc.

Fitness center

Young renters are starting to care more about their health and fitness. However, in today’s fast-paced world, it can be challenging to find time to commute to a gym for a work-out session. Hence, they seek apartment complexes well-equipped with state-of-the-art equipment, making it easier to work out any time - before or after work.

Keep in mind that your apartment being cheaper than one offering a gym does not make yours an attractive option to young renters.